After a three-day shoot capturing everything from the airport pick-up to a concert performance at the legendary Nevada Smiths in NYC, Brandon bunkered down in da lab for many hours and delivered the goods.

In addition to the concert performance, Brandon rolled out a sick trailer, a rockumentary, a photo shoot that showcases the latest in men’s fashion (Brand… please remind me to put those zebra tights on my Christmas list,) and a sweet black/white mini music video. Think Extreme’s ‘More Than Words’ plus a soccer net, some wigs and… actually the only thing that’s similar is it’s acoustic and in black/white. My bad!

Let us not forget a drum lesson with MONSTER MATT AMRETSNOM. And what would a metal band be without a signature shred off. I mean come on, The Group of Death only gets together once every four years for World Cup Soccer so you have to take advantage and give the peeps what they want! And how did we roll it out to the peeps?? Viral baby! Facebook, Youtube, and My… wait does MySpace still exist? According to Snookie from Jersey Shore yes it does! Anyway, enjoy and we’ll see you in Jburg!

Client: ESPN
Agency: Wieden+Kennedy
Director: Kim Nguyen
Producer: Kris Walter